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Partnership (sponsorship) of conferences

Each conference is a noticeable event in its branch or subject-matter. Organizers of a conference with the help PR campaign, target booklets’ distribution, cooperation with professional associations and other marketing means inform the target group about the forthcoming event.

 

Such a purposeful work with definite professional groups makes a conference and campaign for its promotion an affective marketing tool for companies participating in the project.

 

There are two main schemes of interrelations between organizers and partners (sponsors) of an event.

  1. A company finds in the event calendar of Conference House events that correspond to its competence and marketing strategy and acts as a partner (sponsor) of a conference. There are different partner packages depending on price and range of advertising services. The cost of these services varies depending on the peculiarities of a project.
  2. Company – Customer offers to Conference House to include in the calendar its event where it is ready to become a partner. Organizers form a project and if it’s regarded as commercially profitable they realize it attracting to cooperation other partners.

 

Besides the two main variants different combinations are possible, right up to conducting of contract conferences which target group is fully formed on free base.

On all the questions of cooperation you may contact a manager of a project or Managing Partner of the company.

 

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Feedback

1. Location of holding a conference was perfect, technical support prepossessed to easy information inquiring. 2. Reporters’ selection was perfect as well: many practical examples, I would say it to be the most valuable feature of the conference. 3. The time limits of each report were observed, which simplified information comprehension. 4. All the sports marketing aspects were considered in a varying degree, it gave the possibility to grasp the question on the whole. 5. Participation of Russian reporters positively influenced the conference as far as sports marketing starts with brand analyzing and Russian colleagues treated the topic of brand analyzing with great deliberation.  

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